Staging 101 - What It Is, and How to Do It

by 55+ Active Adult Community -Founders' Ridge 02/09/2020

Photo by ProgrammingIBC via Pixabay

One of the most important things you can do before you list your home for sale is to stage it. Home staging refers to arranging the home’s furnishings and decor so it looks as good as possible. In other words, you use the decor and furnishings to make the home look like a showroom, so buyers walk in and feel instantly at home. This can help your house sell more quickly and for a better price. If you’re interested in starting the home staging process, here’s how to do it.

1. Tackle the Clutter

Clutter is the enemy of a fast home sale. It makes a home look crowded and unkempt. Purge and clean until your home looks as empty as possible. This may mean sending some items to storage while the home’s on the market, but the more you can get out of the house, the better.

2. Arrange the Furniture Well

Next, change the arrangement of your furniture. Often you will need to remove some pieces to make the home look larger.

In the living areas, pull couches, chairs and tables away from walls to allow them to float in the room. This actually makes the room look larger and inviting. Use an area rug to create a chatting area.

In bedrooms, make sure there is plenty of space on the floor showing. Get rid of a nightstand or dresser if you need to temporarily, so the home looks larger.

3. De-Personalize the Home

As you go through your home to stage it, look for things that are highly personal to your family. Family pictures, children’s artwork, or an heirloom item that has meaning to you, but does not add to the home’s look, can all be removed. You want the home to look and feel like a perfectly staged model home, not your personal, comfortable space.

4. Keep it Neutral

If you need to paint a room or add a piece of decor, make it as neutral as possible. Again, this will help buyers feel at home, no matter what their personal tastes may be. Bright colors are best avoided when staging a home.

5. Clean and Repair

Cleaning your home as you stage it is unlike any other cleaning you have done. You need to clean it as deeply as you can so that it shines from top to bottom. This shows that you take care of your home, and makes buyers feel more confident that they won’t be purchasing a lemon. In addition, patch and repair anything you find, including holes and scratches in the paint.

Staging a home is a bit time consuming, but the rewards are worth the effort. About half of all buyers’ agents report that home staging changes how a buyer views a home. You want the buyer to have a positive experience in your home, so stage it well!

About the Author
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55+ Active Adult Community -Founders' Ridge

Set on a picturesque hill and centrally located in the desirable Westfield Section of Middletown, Founders’ Ridge is a New 55+ Condominium Community of up to 75 Ranch and Cape Style detached homes.  Named for the Founding Fathers and Mothers of Middletown, each model bears the name of one of our town’s founders – The Allen, The Martin, The Cornwell, and The Whitmore to name a few. 

Attractively priced from $319,900.00, our homes range from approximately 1200 Sq. Ft. to 2250 Sq. Ft.  Our models offer 2 – 4 bedrooms, attached 2 car garages, natural gas heat and AC, city water and sewer and all underground utilities.  Standard features include wood kitchens with granite tops, stainless steel appliances, tiled laundry and baths, hardwood in living areas, paver patios or decks, paved driveways and professional landscaping.
Founders’ Ridge offers a unique agreement with adjacent Ascentria Care’s Luther Ridge, private apartment living for residents age 62+.  Residents of our community have access to meeting and game rooms, and even dining opportunities (for a small fee) all of which are accessed via quiet, peaceful walking trials connecting both communities.

Centrally located on the Connecticut River, the City of Middletown boasts amenities for any lifestyle.  Residents may take advantage of The Institute for Lifelong Learning at Wesleyan University as well as various other university community activities.  The active Middlesex Historical Society offers additional programs such as museum exhibits, walking tours, and re-enactments among its many events.  Wadsworth Mansion offers a summer concert series and our river and parks offer a wonderful opportunity to explore the outdoors.  Also located in the downtown area is Middlesex Hospital, affiliated with the world-renowned Mayo Clinic, Middlesex offers quality medical care and world class technology.  

We would be remiss if we did not mention our thriving Main Street, famous for award winning cuisine at over 30 restaurant locations, and a Downtown Business District boasting over 40 shops for unique purchases and window shopping and a calendar full of events, performances and more.  Don’t forget about the newly opened RJ Julia & Wesleyan Bookstore alive with frequent happenings and book signings by famous authors.  Our community truly offers something for everyone!